Back-to-School Ready: Save More When You Shop Online
Buying school supplies can prove costly, luckily your AAF member-only savings makes it easy for you to find good deals. Here’s how ODP makes back-to-school shopping simple: Read More
ADMERICA 2024 will be held in Salt Lake City, May 30– June 2, 2024 at The Grand America Hotel—an opulent European-style property in the heart of the city. Read More
AAF National News
AAF is proud to share this year’s National Student Advertising Competition client is TIDE, the number one selling laundry detergent in the United States and globally. Read More
AAF National News
The National Advertising Division (NAD) annual conference, NAD 2023, brings together advertising and legal professionals, academic and industry experts, government officials, and businesses of all sizes to examine and explore the complications of navigating the dynamic advertising landscape, best practices and trends, and perspective on what’s coming next. Read More
AAF National NewsAAF Nebraska NewsLegislative Issues
Our industry is one that changes at the speed of light. There is always something new to learn. AAF makes it easy for you to stay abreast of the latest and greatest impacting our group of innovators and creators.
One of the AAF Member Benefits is SmartBrief, a weekly delivery of the industry’s news straight to your inbox. Read More
As you know, multiple states have passed privacy laws in the first half of 2023. As a resource for AAF members, our partners at Venable and Privacy for America have created this document outlining the major provisions of each of the newly enacted state laws. These new laws are in addition to already existing privacy requirements in many states and add to the increasing complexity and challenges encountered by businesses and other organizations as they navigate the legal environment, and further underscores the need for a single national privacy law as supported by the AAF. Read More
AAF National NewsLegislative Issues
New State Privacy Laws Enacted and Considered
Lawmakers in Florida and Texas have enacted new comprehensive state privacy laws. Read More
Action on state privacy issues remains quite hectic as many states reach the end of their 2023 legislative sessions.
New laws have been enacted in numerous states. Read More
AAF National NewsLegislative Issues
AAF’s March 23 Advertising Day on the Hill was a rousing success. Forty AAF members from 19 states and the District of Columbia attended. They were briefed by speakers from the Federal Trade Commission and advertising self-regulatory programs and learned about the important issues confronting the industry, including privacy and data security and preservation of the federal tax deductibility of advertising expenses. Read More
AAF National NewsAAF Nebraska NewsLegislative Issues
ONWARD AND UPWARD
My long time friend and colleague – John B. Osborn (a past AAF Board Chair, and a member of the AAF Board of Directors and Presidents Advisory Council) signs off all his emails with the line – “Onward and Upward.” I always find this encouraging and inspiring – no matter what the topic at hand is or what we are focused on. Read More
AAF National News
We want you to be a part of Mosaic10, the consumer-selected list of the top advertising and multicultural moments of 2022. We’re looking for your help to identify and showcase the most impactful and creative campaigns that represent and celebrate diversity, inclusion, and representation. Read More
AAF National News
The first academic study on the gender pay gap in advertising in more than 30 years has been launched by Jess Watts, Brand Director, and Nancy Wayne PhD, UCLA.
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Join the American Advertising Federation March Adness NCAA Men’s Basketball Bracket Pool. Read More
AAF National News
With the new year comes a new Congress, new state legislative sessions and a renewed interest by all in pursuing possible new privacy laws. Read More
AAF National NewsLegislative Issues
Learn With TikTok
American Advertising Federation and TikTok are bringing you a three-part webinar series in November that will help you get your TikTok journey started.
From start to finish, you’ll learn why your brand should be on TikTok, creative basics and best practices to making engaging TikTok videos and how you can level up using our ad solutions and TikTok Ads Manager.
Consider this your step-by-step guide to success on TikTok and let’s have some fun!
Read More
On September 8, the Federal Trade Commission conducted an online “Commercial Surveillance and Data Security Rulemaking Forum” as a follow-up to the release of the Advance Notice of Public Rulemaking on the same subject. Read More
AAF National NewsLegislative Issues
Privacy has been a front-line issue in Washington, DC this summer—in both the legislative and regulatory arenas. Read More
AAF National NewsLegislative Issues
It’s time to grab your PSLs and get ready for the holidays! The AAF Digital Media Committee has released its first insight guide for all marketing professionals with industry best practices just in time for the upcoming holiday season. Read More
AAF National News
All AAF members can now reap the benefits that the US Pharmacy Card has to offer. This includes the uninsured, underinsured, those who have high deductibles, and more!
Worried about the eligibility requirements? There are none. Don’t fret over applications, approval processes, or limitations. Everyone is eligible. Read More
AAF National News
The Google News Initiative (GNI) has launched applications for four new Labs in North America, focused on helping small and medium-sized news organizations in the United States and Canada grow their digital businesses. Read More
AAF National News
We are thrilled to let you know that our TikTok Inventory Filter has just launched in 25 countries and 15+ languages globally. The TikTok Inventory Filter is a new proprietary brand safety and suitability solution which gives advertisers more control over the environment where their ads are shown. Driven by innovative technology and informed by TikTok’s Community Guidelines and GARM standards, the solution offers a choice of three tiers of inventory to run adjacent to In-Feed Ads on the For You page. Read More
AAF National News
I know we’re all still very much in the “dog days” of Summer—but this month also marks the start of an all-new Club year for the AAF. May I be the first to wish you a very Happy New Year! Read More
AAF National News
Discounts for AAF Members Read More
AAF National News
The AAF National American Advertising Awards took place in Nashville on June 3rd. Congratulations to all Gold & Silver ADDY winners from across the country. Read More
AAF National News
Privacy issues continue to draw the attention of lawmakers at both the state and federal level. Read More
AAF National NewsAAF Nebraska NewsLegislative Issues
Soon after AAF alerted its Kentucky members to an ad tax included in legislation introduced by State Representative Jason Petrie (R-Elkton) Chair of the House Appropriations and Revenue Committee, the provision was removed from the bill. As introduced, HB 8 would have expanded Kentucky’s 6% gross receipts sales and use tax base to 39 new services, including advertising and graphic design services. Read More
AAF National NewsAAF Nebraska NewsLegislative Issues
On behalf of AAF Government Affairs Chair, Carla Michelotti, I am pleased to invite you to the next online meeting of AAF’s Government Affairs Committee Wednesday, February 23 at 3:30 pm Eastern Time (2:30 Central, 1:30 Mountain and 12:30 Pacific). Read More
AAF National NewsAAF Nebraska News
Steve Pacheco, president & CEO of the American Advertising Federation, is among the marketing group leaders who share their thoughts on 2022 trends and he highlights AAF’s advocacy work. Read More
AAF National NewsAAF Nebraska News
The Build Back Better legislation soon to be considered by the U.S. Senate currently includes language to give unprecedented broad civil penalty authority to the Federal Trade Commission. While AAF strongly supports the mission of the FTC, this new authority would go far beyond the powers previously granted by Congress under Section 5 of the Federal Trade Commission Act. In addition to being poor policy, we believe the provisions violate Senate rules of procedure, specifically the Byrd Rule, which prohibits non-budgetary provisions from being included in reconciliation legislation. Read More
AAF National NewsLegislative Issues
The Institute for Advertising Ethics created a self-guided, online professional certification program that covers ethics in advertising, developing an ethical organizational culture and legal issues. Advertising is “virtually the only profession without an independent ethical standards or ethical certification,” says IAE’s Andrew Susman of the need for the program. Read More
AAF National NewsAAF Nebraska News
The AAF protects and promotes advertising at all levels of government through grassroots activities. Our nation-wide network monitors advertising-related legislation on local, state and federal levels. We put our members face-to-face with influential lawmakers while encouraging self-regulation as a preemptor to government intervention, when appropriate of course. Read More
AAF National NewsLegislative Issues
Proposed digital advertising tax regulations were filed on August 31 by Maryland’s comptroller. In simple terms, the proposed regulations would require companies that derive revenue from residents of Maryland as a direct result of those residents responding to digital ads running in Maryland to report the revenue derived from such ads, which would then be subject to a tax rate unique to each advertiser. Read More
AAF National NewsAAF Nebraska NewsLegislative Issues
At each and every level of the AAF, there are numerous opportunities for you to step up and stand out through volunteering your time and talents to the AAF in an effort to help us remain as “The Unifying Voice for Advertising”. Read More
AAF National News
Creating an inclusive industry and developing the next generation of advertising leaders for the industry has been a top priority of the American Advertising Federation by way of its Mosaic Center for more than two decades. The Mosaic Center serves as a resource and advocate for the value of diversity, equity and inclusion and is committed to helping advertising, marketing and media reflect our nation’s evolving cultural makeup. Read More
AAF National NewsDiversity in Advertising
Reports from sources on Capitol Hill indicate a digital advertising tax has been mentioned as a source of revenue to pay for the Senate’s bipartisan infrastructure bill negotiated by the so-called “Gang of 10/Gang of 21.” AAF members are encouraged to contact their Senators—especially if he or she is among the negotiating Senators—and let them know they should oppose an effort to tax digital, or any other advertising. An issue brief from the AAF supported Advertising Coalition gives more background on the issue. Read More
AAF National NewsLegislative Issues
Washington DC, July 26, 2021—ADMERICA 2022 will be hosted in Nashville, Tennessee, June 2-5. Read More
AAF National NewsPress Releases
Washington, DC, July 16, 2021—Each year, the American Advertising Federation welcomes new leaders committed to furthering the mission of the organization and advertising industry. This year is no exception. Three exemplary leaders and long-time supporters have been identified and look to impact great change in the coming year. We congratulate Larry Brantley, Tina Tsang and David Campbell on their new roles and willingness to further their AAF leadership journey. Read More
AAF National NewsPress Releases
Shortly before adjourning for the year, the Colorado General Assembly passed legislation regulating data and consumer privacy in the state. As of this writing, the measure has been sent to Governor Jared Polis (D) who is expected to either sign or let the bill become law without his signature. AAF, together with allies in the state and Washington, DC, submitted comments on the measure to lawmakers, and the AAF supported Privacy for America issued a press release stating that passage of the measure underscored the need for a uniform federal data privacy law. Because of many last minute negotiations between the House and Senate, we have not yet had the opportunity to determine how many of our suggestions were adopted. Read More
AAF National NewsLegislative Issues
Sony Music Group Exec Succeeds Outgoing Board Chair Lynn Lewis, US CEO, UM Worldwide. Carter Murray, CEO FCB Global, Named Vice Chair of Board Read More
AAF National NewsAAFO News
On May 18, 1971, the American Association of Advertising Agencies, the American Advertising Federation, and the Association of National Advertisers, in partnership with the Council of Better Business Bureaus, joined to create a mechanism of independent self-regulation for advertising in the U.S. Read More
AAF National NewsAAFO News
The Maryland General Assembly passed legislation delaying implementation of the Digital Ad Tax for one year and excluding broadcasters and news media entities from the tax. Read More
AAF National NewsLegislative Issues
Daryl Anderson, AAF Omaha’s president, looks forward to both organization’s leadership working together to build the AAF presence across the state of Nebraska. Anderson stated, “this union will allow more opportunities for professional development to members, advertising professionals and industry students across the state.” Anderson said, “the past year we have learned to engage members remotely and virtually allowing us to offer programming to all four corners of Nebraska.” Read More
AAF National NewsAdMuse Archives
AAF has scheduled the 2021 Advertising Day on the Hill for Wednesday, May 19. The event will be held in conjunction with the Leadership Immersion Training for Rising Professional Club Presidents and Presidents-Elect on May 18. We are optimistic that the vaccine rollout will allow us to gather in Washington, DC so please mark your calendars and plan to join us for these important events. Read More
AAF National NewsLegislative Issues
AAF’s Government Affairs Committee Chair, Carla Michelotti, and Clark Rector invite AAF members to participate in the next AAF Government Affairs Committee Zoom meeting on Wednesday, December 16 at 2:00pm ET (1:00pm CT/12:00pm MT/11:00am PT). Read More
AAF National NewsLegislative Issues
AAF and Privacy for America support an effective national privacy standard that would protect consumers while allowing consumers and businesses to enjoy the many benefits that come with the responsible use of data. Privacy for America has developed comprehensive principles for such a law and is encouraging lawmakers to adopt many them in any future legislation. Read More
AAF National NewsLegislative Issues
APPLICATIONS NOW LIVE
The AAF’s Most Promising Multicultural Students program connects the advertising industry with the nation’s top multicultural college seniors. Read More
WASHINGTON DC, SEPTEMBER 10, 2020—Communo and the American Advertising Federation have joined forces to provide their members with one-of-a-kind offerings intended to support agencies and staff impacted by the COVID-19 pandemic. Read More
AAF National NewsPress Releases
From where I stand, I’m grateful that we all got through this Summer intact. The AAF never missed a beat. The great AAF Staff powered through this rough patch with their usual “Let’s Get It Done” spirit and attitude. We came together with the help and support of the AAF volunteer leadership grass roots network and our generous supporters to do a remarkable amount of work to deliver on our mission of being “The Unifying Voice for Advertising”. Read More
AAF National News
WASHINGTON DC, AUGUST 31, 2020—It’s a Match!… between the world’s most popular dating app and the nation’s largest collegiate advertising competition. The American Advertising Federation (AAF) is excited to announce Tinder as the lead partner for the 2021 National Student Advertising Competition (NSAC). Read More
AAF National NewsPress Releases
WASHINGTON DC, JULY 27, 2020—The Room, an exclusive event series that includes influential members across all disciplines and career levels in marketing, and the American Advertising Federation (AAF) today announce their strategic partnership that will offer the AAF’s professional and student members access to thought leadership events.
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