Details:
About Gray Television:
Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets, reaching 36 percent of US television households.
We constantly strive for excellence. By upgrading to the latest technology and seeking new ways to stay on top in our markets, we focus on training and developing the best and brightest employees in the business.
About the Lincoln/Hastings/Kearney Family:
The Gray Television family in the Lincoln/Hastings/Kearney, Nebraska and North Platte, Nebraska markets includes KOLN/KGIN (CBS), KSNB (NBC), KNOP (NBC), KNPL (CBS), KIIT (FOX), KCWH (CW) and NSNB (MeTV). The stations reach 70% of Nebraska and a good portion of northern Kansas and dominate the markets by offering most of the top-rated network, syndicated, and local news programming available. For 70 years, we’ve taken pride in serving our viewers, our community, and our advertisers.
Job Summary/Description:
The Digital Sales Manager will help lead the stations’ efforts in the development of new and incremental digital business and work to reduce digital churn through insightful reporting and recommendations. The DSM will work side by side with the stations’ sales management while coaching, training, mentoring and leading a group of high-performing local Account Executives.
This is not a desk job – our next DSM will hit the streets daily alongside our Account Executives to uncover digital revenue opportunities and help local businesses grow through strategic, multi-screen solutions. The Digital Sales Manager will work in concert with our General Sales Manager and Local Sales Managers to provide a unified approach to client solutions.
Candidates must be able to demonstrate a consistent and successful track record of leadership in developing sellers and delivering strong sales results.
Duties/Responsibilities will include (but not limited to):
? Manage, coach, train, support and motivate the team of local Account Executives and support staff in the Lincoln, Grand Island and North Platte sales offices
? Lead digital sales efforts by participating in client meetings, building relationships with top clients and being active in the community
? Responsible for achieving the stations’ digital revenue goals
? Drive profitable growth through management and oversight of ad inventory across core site and audience extension networks
? Ensure the sales team understands and utilizes digital and broadcast tools and resources to ensure effective marketing campaigns
? Work alongside current leadership in cultivating and promoting a positive, successful culture
? Ability to forecast revenue, develop and sustain a business plan to exceed sales revenue objectives
? Remain current on industry trends in the digital space; e.g., mobile, display, CTV, SEM, email marketing, and social
? Develop and deliver best practices for digital knowledge among the sales staff and clients
Qualifications/Requirements:
? Proven track record of success in sales and extensive knowledge of digital marketing
? Positive, result-oriented attitude with a passion to help businesses grow and team members succeed
? Established leadership skills that include the ability to train, coach, and motivate individuals and a team
? Strong organizational skills to work independently in a fast-paced environment while managing multiple projects at once
? Ability to manage the decision-making process quickly, accurately, and calmly while adapting quickly to changing priorities
? Ability to analyze and interpret data to make data-driven decisions and recommendations
? Creative mindset to convert challenges into opportunities
? Understanding of digital revenue forecasting and pricing models to drive growth
? 2 years or more experience in sales or digital marketing preferred
Interested applicants can go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on “apply now”, upload your cover letter, resume, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KOLN/KSNB-TV/Gray Television, Inc. is a drug-free company
Additional Info:
Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, and transfer, leaves of absence, compensation and training.
Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus prior to or by the first workday. |
