Our name says it all. We’re all things Parkinson’s disease for people in the state of Nebraska and surrounding areas. We are a group of individuals brought together by Parkinson’s disease. We give our time and talents to help bring education, expertise, classes, support and a host of other resources together in a single location: Parkinson’s Nebraska.
Job Summary
The marketing coordinator is responsible for raising awareness, they develop and execute the plans and strategies to accomplish that. Serving as the executive director’s right hand, a marketing coordinator stays informed about the industry while helping strategize and implement marketing, branding, and advertising plans. Day to day, you will create and coordinate content, track results, build relationships with sales teams, and otherwise support all marketing strategies.
Objectives of this Role
Assist in the development and implementation of the company’s brand strategy
Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation
Prepare marketing activity reports and metrics for measuring program success
Provide market research, forecasts, competitive analyses, campaign results, and consumer trends Support the maintenance and development of internal tools, including a credentials database, tracking capability, global contact directory, and intranet sites
Further knowledge and education regularly through workshops, research, and seminars, and share best practices, and local marketing ideas and tactics with the team
Daily and Monthly Responsibilities
Conduct research to analyze nonprofit market trends, donor behavior and prepare reports by collecting, analyzing, and summarizing data
Support the Executive Director in evaluating and establishing the marketing plan and strategy by assembling and analyzing forecasts, setting objectives, planning and organizing promotions, and updating calendars Communicate campaign objectives, timelines, and deliverables to team, and provide instructions for use or promotion Plan and manage meetings, events, and potential conferences by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists Continually seek and research new sources of prospective donor data, and provide recommendations to leadership
Skills and Qualifications
Bachelor’s degree in marketing, advertising, or communications
Past work experience as a marketing coordinator or similar role
Knowledge of traditional and digital marketing, content marketing, and social media marketing Experience with research using data analytics software
Excellent writing, communication, and presentation skills
Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint
Preferred Qualifications
Familiarity with content management systems (CMS) and customer relationship management (CRM) tools Working knowledge of WordPress, Canva and email software
Experience working with budgets and forecasting
Compensation
$35,000 – $38,000
Interested applicants please send resume to emmy@parkinsonsnebraska.org
