Omaha – December 1, 2023: A&K Marketing announces the merger with Morningfire Inc. effective January 1, 2024. Linda Knapp, owner of Morningfire Inc. has announced her retirement after 25 years as President and Owner. Throughout those 25 years, Morningfire Media and Advertising provided full-service media research strategy and placement service to a large portfolio of businesses ranging from education, retail, recreation and nonprofit and will continue to do so under the umbrella of A&K Marketing. Linda will continue as part of the A&K team as consultant to clients that were previously part of the Morningfire portfolio.
Starting out in the advertising industry in Omaha in the mid 1970’s, Linda gained a well-rounded ad agency experience serving in various capacities including Media Director and Field Account Executive. From there she moved into media sales and over a 20-year period worked in radio, television, newspaper and cable in sales and sales management. Twenty-five years ago, in 1998, she acquired Morningfire which grew to 10 times its original size in as many years. The extensive media sales background prepared Linda to become an astute, knowledgeable buyer, having the prospective of both sides of the media buying/selling desk.
About A&K Marketing
Founded in 2009, A&K Marketing has become a fixture in the Omaha Media landscape serving as both a traditional and digital media planning, strategy, and placement agency. A&K represents a wide array of clients throughout the United States.
