Steve Pacheco, president & CEO of the American Advertising Federation, is among the marketing group leaders who share their thoughts on 2022 trends and he highlights AAF’s advocacy work. Read More
AAF National NewsAAF Nebraska News
The Build Back Better legislation soon to be considered by the U.S. Senate currently includes language to give unprecedented broad civil penalty authority to the Federal Trade Commission. While AAF strongly supports the mission of the FTC, this new authority would go far beyond the powers previously granted by Congress under Section 5 of the Federal Trade Commission Act. In addition to being poor policy, we believe the provisions violate Senate rules of procedure, specifically the Byrd Rule, which prohibits non-budgetary provisions from being included in reconciliation legislation. Read More
AAF National NewsLegislative Issues
The Institute for Advertising Ethics created a self-guided, online professional certification program that covers ethics in advertising, developing an ethical organizational culture and legal issues. Advertising is “virtually the only profession without an independent ethical standards or ethical certification,” says IAE’s Andrew Susman of the need for the program. Read More
AAF National NewsAAF Nebraska News
The AAF protects and promotes advertising at all levels of government through grassroots activities. Our nation-wide network monitors advertising-related legislation on local, state and federal levels. We put our members face-to-face with influential lawmakers while encouraging self-regulation as a preemptor to government intervention, when appropriate of course. Read More
AAF National NewsLegislative Issues
Proposed digital advertising tax regulations were filed on August 31 by Maryland’s comptroller. In simple terms, the proposed regulations would require companies that derive revenue from residents of Maryland as a direct result of those residents responding to digital ads running in Maryland to report the revenue derived from such ads, which would then be subject to a tax rate unique to each advertiser. Read More
AAF National NewsAAF Nebraska NewsLegislative Issues
At each and every level of the AAF, there are numerous opportunities for you to step up and stand out through volunteering your time and talents to the AAF in an effort to help us remain as “The Unifying Voice for Advertising”. Read More
AAF National News
Creating an inclusive industry and developing the next generation of advertising leaders for the industry has been a top priority of the American Advertising Federation by way of its Mosaic Center for more than two decades. The Mosaic Center serves as a resource and advocate for the value of diversity, equity and inclusion and is committed to helping advertising, marketing and media reflect our nation’s evolving cultural makeup. Read More
AAF National NewsDiversity in Advertising
Reports from sources on Capitol Hill indicate a digital advertising tax has been mentioned as a source of revenue to pay for the Senate’s bipartisan infrastructure bill negotiated by the so-called “Gang of 10/Gang of 21.” AAF members are encouraged to contact their Senators—especially if he or she is among the negotiating Senators—and let them know they should oppose an effort to tax digital, or any other advertising. An issue brief from the AAF supported Advertising Coalition gives more background on the issue. Read More
AAF National NewsLegislative Issues
Washington DC, July 26, 2021—ADMERICA 2022 will be hosted in Nashville, Tennessee, June 2-5. Read More
AAF National NewsPress Releases
Washington, DC, July 16, 2021—Each year, the American Advertising Federation welcomes new leaders committed to furthering the mission of the organization and advertising industry. This year is no exception. Three exemplary leaders and long-time supporters have been identified and look to impact great change in the coming year. We congratulate Larry Brantley, Tina Tsang and David Campbell on their new roles and willingness to further their AAF leadership journey. Read More
AAF National NewsPress Releases
Shortly before adjourning for the year, the Colorado General Assembly passed legislation regulating data and consumer privacy in the state. As of this writing, the measure has been sent to Governor Jared Polis (D) who is expected to either sign or let the bill become law without his signature. AAF, together with allies in the state and Washington, DC, submitted comments on the measure to lawmakers, and the AAF supported Privacy for America issued a press release stating that passage of the measure underscored the need for a uniform federal data privacy law. Because of many last minute negotiations between the House and Senate, we have not yet had the opportunity to determine how many of our suggestions were adopted. Read More
AAF National NewsLegislative Issues
Sony Music Group Exec Succeeds Outgoing Board Chair Lynn Lewis, US CEO, UM Worldwide. Carter Murray, CEO FCB Global, Named Vice Chair of Board Read More
AAF National NewsAAFO News
On May 18, 1971, the American Association of Advertising Agencies, the American Advertising Federation, and the Association of National Advertisers, in partnership with the Council of Better Business Bureaus, joined to create a mechanism of independent self-regulation for advertising in the U.S. Read More
AAF National NewsAAFO News
The Maryland General Assembly passed legislation delaying implementation of the Digital Ad Tax for one year and excluding broadcasters and news media entities from the tax. Read More
AAF National NewsLegislative Issues
Daryl Anderson, AAF Omaha’s president, looks forward to both organization’s leadership working together to build the AAF presence across the state of Nebraska. Anderson stated, “this union will allow more opportunities for professional development to members, advertising professionals and industry students across the state.” Anderson said, “the past year we have learned to engage members remotely and virtually allowing us to offer programming to all four corners of Nebraska.” Read More
AAF National NewsAdMuse Archives
AAF has scheduled the 2021 Advertising Day on the Hill for Wednesday, May 19. The event will be held in conjunction with the Leadership Immersion Training for Rising Professional Club Presidents and Presidents-Elect on May 18. We are optimistic that the vaccine rollout will allow us to gather in Washington, DC so please mark your calendars and plan to join us for these important events. Read More
AAF National NewsLegislative Issues
AAF’s Government Affairs Committee Chair, Carla Michelotti, and Clark Rector invite AAF members to participate in the next AAF Government Affairs Committee Zoom meeting on Wednesday, December 16 at 2:00pm ET (1:00pm CT/12:00pm MT/11:00am PT). Read More
AAF National NewsLegislative Issues
AAF and Privacy for America support an effective national privacy standard that would protect consumers while allowing consumers and businesses to enjoy the many benefits that come with the responsible use of data. Privacy for America has developed comprehensive principles for such a law and is encouraging lawmakers to adopt many them in any future legislation. Read More
AAF National NewsLegislative Issues
APPLICATIONS NOW LIVE
The AAF’s Most Promising Multicultural Students program connects the advertising industry with the nation’s top multicultural college seniors. Read More
WASHINGTON DC, SEPTEMBER 10, 2020—Communo and the American Advertising Federation have joined forces to provide their members with one-of-a-kind offerings intended to support agencies and staff impacted by the COVID-19 pandemic. Read More
AAF National NewsPress Releases
From where I stand, I’m grateful that we all got through this Summer intact. The AAF never missed a beat. The great AAF Staff powered through this rough patch with their usual “Let’s Get It Done” spirit and attitude. We came together with the help and support of the AAF volunteer leadership grass roots network and our generous supporters to do a remarkable amount of work to deliver on our mission of being “The Unifying Voice for Advertising”. Read More
AAF National News
WASHINGTON DC, AUGUST 31, 2020—It’s a Match!… between the world’s most popular dating app and the nation’s largest collegiate advertising competition. The American Advertising Federation (AAF) is excited to announce Tinder as the lead partner for the 2021 National Student Advertising Competition (NSAC). Read More
AAF National NewsPress Releases
WASHINGTON DC, JULY 27, 2020—The Room, an exclusive event series that includes influential members across all disciplines and career levels in marketing, and the American Advertising Federation (AAF) today announce their strategic partnership that will offer the AAF’s professional and student members access to thought leadership events.
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With TV emerging, advertisers had a whole new medium through which to sell their goods and services. On the national scene, Kenyon & Eckhardrt, which would later merge with Omaha’s own Bozell & Jacobs, made Lincoln-Mercury synonymous with the Ed Sullivan Show. Locally, Bozell & Jacobs lined up Arthur Godfrey as Mutual of Omaha’s pitchman. B&J also won the rights to handle the national TV advertising program for Serta, a countrywide association of mattress manufacturers. Read More
AAF National News
WASHINGTON DC, JUNE 9, 2020—Adobe and the American Advertising Federation (AAF) are pleased to announce that the University of Virginia is the winner of the AAF’s 2020 National Student Advertising Competition (NSAC). Read More
AAF National NewsPress Releases
WASHINGTON DC, JUNE 8, 2020—The American Advertising Federation (AAF) today announced that Lynn Lewis, US CEO of UM Worldwide will serve as Chair of the National Board of Directors, July 1, 2020 through June 30, 2021. Tiffany R. Warren, Senior VP, Chief Diversity Officer at Omnicom Group and Founder & President, at ADCOLOR, will serve alongside Lewis as the Vice Chair of the Board. Melanie Mitchem, SVP, Global Communications & PR at FCB Global will serve as the Chair of the Mosaic Council Executive Committee during this time. Read More
AAF National NewsPress Releases
As anticipated, Maryland Governor Larry Hogan (R) vetoed the digital ad tax passed by the General Assembly. The Assembly is expected to try to override the veto when it returns. Normally, the body would have reconvened in late May but did not because of the COVID-19 pandemic. The next session has not been scheduled and could be delayed until the Fall or next year pending the state of the health crisis. AAF Baltimore, AAF DC and the Maryland/Delaware/District of Columbia Press Association released a joint statement praising the Governor’s action. Read More
AAF National NewsLegislative Issues
WASHINGTON DC, May 19, 2020— L. Kevin Kelly, Associate Professor at Brigham Young University, has been selected as the recipient of the 2020 Distinguished Advertising Educator Award. Read More
AAF National NewsPress Releases
In a time of massive change, new technologies, a post-Coronavirus business landscape, and sweeping regulatory developments, there has never been a better time to become involved in issues of advertising ethics, trust and transparency. Read More
AAF National NewsPress Releases
On April 24, Michigan Governor Gretchen Whitmer (D) issued an Executive Order that among other things, rescinded the advertising ban included in a previous order. The previous Executive Order addressing the COVID-19 crisis in her state sparked a well-covered protest because of the stay-at-home provisions included in the order. The order also included language that impacted advertising. Read More
AAF National NewsLegislative Issues
Just like our professional members, advertising students have been forced into a new normal over the past month. Campuses have shut down, classes are online, and some job and internship offers have been revoked. As they’re looking to continue to expand their education and skills in this challenging time, AAF students need a professional network now more than ever. Read More
AAF National News
Morning Consult and the American Advertising Federation discussed new data examining how brands can navigate this tumultuous and troubling time by driving situation-sensitive, yet purpose-led growth. Read More
AAF National NewsPast Event Recaps
ADMERICA Adjusted and goes virtual for 2020 conference.
Paramount to us is the health and safety of our members. In light of the critical health situation surrounding COVID-19, we have had to ADJUST this year’s annual conference, ADMERICA, making it a virtual experience. AAF will continue to host as many meetings, club leadership, awards and recognition sessions online that we can. Read More
As we all continue to grapple with the effects of the Coronavirus (COVID-19) AAF national partners have stepped up to provide resources so that we stay informed, stay safe, and stay productive. Below, you will find information on financial support for small businesses; tips on working from home; and content to promote social-distancing. Read More
AAF National NewsAAFO News
Michigan Governor Gretchen Whitmer recently released an Executive Order addressing the COVID-19 crisis that has a number of negative implications for the advertising industry. Read More
AAF National NewsLegislative Issues
Join AAF national members for a discussion about emergency small business loans contemplated in the new CARES Act legislation, including who qualifies, how to apply, and considerations for small business lenders. Presented by Venable LLP and the Association of Corporate Counsel. Read More
AAF National News
AAF Omaha is YOUR club and your advocate for a host of advertising industry-related issues. As one of a network of nearly 200 American Advertising Federation (AAF) clubs across the United States, we belong to something bigger than ourselves that is both dynamic and meaningful. Read More
AAF National NewsAdMuse Archives
As expected, the Nebraska ad tax bills reported on in the last issue did not advance out of committee. Members of both AAF Omaha and AAF Lincoln wrote and called lawmakers in opposition. Read More
AAF National NewsLegislative IssuesCongratulations and thank you for entering the American Advertising Awards | Nebraska.
All Gold Nebraska ADDYs will be automatically forwarded to the AAF District 9 competition at no charge to the winners. Read More
The AAF SmartBrief is an opt-in email news service available to the industry and delivering the most essential advertising news of the day. Read More
AAF National NewsAAFO News
The American Advertising Federation will provide an update on three of the most pressing initiatives on marketers’ minds today. Read More
AAF National NewsAAFO News
The AAF protects and promotes advertising at all levels of government through grassroots activities. Our nation-wide network monitors advertising-related legislation on local, state and federal levels. We put our members face-to-face with influential lawmakers while encouraging self-regulation as a preemptor to government intervention, when appropriate of course. Read More
AAF National NewsLegislative Issues
AAF continues to work with the Privacy for America Coalition to develop a proposed national privacy standard that will both protect consumers and allow businesses to responsibly use data to continue to provide those consumers with the services and content they want and expect. Read More
AAF National NewsLegislative Issues
WASHINGTON DC, July 8, 2019—The American Advertising Federation (AAF) today announced that Tara Walpert Levy, Vice President of Agency and Brand Solutions at Google will serve as Chair of the National Board of Directors, July 1, 2019 through June 30, 2020. Lynn Lewis, US CEO at UM Worldwide, will serve alongside Levy as the Vice Chair of the Board during this time. Read More
AAF National NewsPress Releases
Federal “Do Not Track” Bill Introduced
Multiple federal privacy bills have been introduced, including a recent one by Sen. Josh Hawley, R-Mo., that would establish a Do Not Track registry for online data collection similar to the Federal Trade Commission’s Do Not Call list which allows people to say they do not want to receive telemarketing calls. The bill would allow consumers to opt out of companies collecting data beyond what is “necessary” for the services to run. Read More
WASHINGTON DC, June 11, 2019— Wienerschnitzel and the American Advertising Federation (AAF) are pleased to announce that Ithaca College is the winner of the AAF’s 2019 National Student Advertising Competition (NSAC). As the official corporate sponsor/client of the competition, Wienerschnitzel provided a “real-world” marketing challenge to over 2,000 advertising and marketing college students nationwide. Read More
AAF National NewsPress Releases
WASHINGTON DC, June 6, 2019— The American Advertising Federation (AAF) Board of Directors announced it has appointed marketing veteran Steve Pacheco as the organization’s new president & CEO, effective immediately. The Board ratified the appointment today at the AAF’s annual national conference, ADMERICA. Read More
AAF National NewsAAFO NewsPress Releases
All American Advertising Federation members have the opportunity to enroll for a complimentary Brooks Brothers Corporate Membership Card. Read More
AAF National NewsAAFO News
New AAF Member Benefit!
Let AAF help improve your bottom line with competitive rates on UPS shipping services. Read More
WASHINGTON DC, April 8, 2019— Today, the American Advertising Federation (AAF) announced the 2019 Mosaic Awards honorees, who will be recognized for their unwavering commitment to inclusion and for offering a voice to multicultural communities. Each year, the AAF receives entries from companies and agencies across the country that are reviewed and judged by senior industry leaders. This year, actor James Lesure, along with TBWA/Chiat Day’s Chief Diversity Officer, Doug Melville will join forces to host and celebrate the 2019 winners during the Mosaic Awards in Hollywood, Florida on June 6, 2019. Read More
AAF National NewsPress Releases
