[AAF National News]

Maryland Digital Advertising Tax Proposed

Proposed digital advertising tax regulations were filed on August 31 by Maryland’s comptroller. In simple terms, the proposed regulations would require companies that derive revenue from residents of Maryland as a direct result of those residents responding to digital ads running in Maryland to report the revenue derived from such ads, which would then be subject to a tax rate unique to each advertiser. Read More

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AAF Launches Fundraiser to Boost Mosaic Center Outreach

Creating an inclusive industry and developing the next generation of advertising leaders for the industry has been a top priority of the American Advertising Federation by way of its Mosaic Center for more than two decades. The Mosaic Center serves as a resource and advocate for the value of diversity, equity and inclusion and is committed to helping advertising, marketing and media reflect our nation’s evolving cultural makeup. Read More

AAF National NewsDiversity in Advertising

AAF Government Report July 2021

Reports from sources on Capitol Hill indicate a digital advertising tax has been mentioned as a source of revenue to pay for the Senate’s bipartisan infrastructure bill negotiated by the so-called “Gang of 10/Gang of 21.” AAF members are encouraged to contact their Senators—especially if he or she is among the negotiating Senators—and let them know they should oppose an effort to tax digital, or any other advertising. An issue brief from the AAF supported Advertising Coalition gives more background on the issue. Read More

AAF National NewsLegislative Issues

AAF Grass Roots Network Annual Leadership Identified

Washington, DC, July 16, 2021—Each year, the American Advertising Federation welcomes new leaders committed to furthering the mission of the organization and advertising industry. This year is no exception. Three exemplary leaders and long-time supporters have been identified and look to impact great change in the coming year. We congratulate Larry Brantley, Tina Tsang and David Campbell on their new roles and willingness to further their AAF leadership journey. Read More

AAF National NewsPress Releases

AAF National Government Report

Shortly before adjourning for the year, the Colorado General Assembly passed legislation regulating data and consumer privacy in the state. As of this writing, the measure has been sent to Governor Jared Polis (D) who is expected to either sign or let the bill become law without his signature. AAF, together with allies in the state and Washington, DC, submitted comments on the measure to lawmakers, and the AAF supported Privacy for America issued a press release stating that passage of the measure underscored the need for a uniform federal data privacy law. Because of many last minute negotiations between the House and Senate, we have not yet had the opportunity to determine how many of our suggestions were adopted. Read More

AAF National NewsLegislative Issues

AdMuse March 2021

Daryl Anderson, AAF Omaha’s president, looks forward to both organization’s leadership working together to build the AAF presence across the state of Nebraska. Anderson stated, “this union will allow more opportunities for professional development to members, advertising professionals and industry students across the state.” Anderson said, “the past year we have learned to engage members remotely and virtually allowing us to offer programming to all four corners of Nebraska.” Read More

AAF National NewsAdMuse Archives

AAF National Government Report December 2020

AAF has scheduled the 2021 Advertising Day on the Hill for Wednesday, May 19. The event will be held in conjunction with the Leadership Immersion Training for Rising Professional Club Presidents and Presidents-Elect on May 18. We are optimistic that the vaccine rollout will allow us to gather in Washington, DC so please mark your calendars and plan to join us for these important events. Read More

AAF National NewsLegislative Issues

AAF National Government Report September 2020

AAF and Privacy for America support an effective national privacy standard that would protect consumers while allowing consumers and businesses to enjoy the many benefits that come with the responsible use of data. Privacy for America has developed comprehensive principles for such a law and is encouraging lawmakers to adopt many them in any future legislation. Read More

AAF National NewsLegislative Issues

Insights from Steve Pacheco President & CEO, American Advertising Federation

From where I stand, I’m grateful that we all got through this Summer intact. The AAF never missed a beat. The great AAF Staff powered through this rough patch with their usual “Let’s Get It Done” spirit and attitude. We came together with the help and support of the AAF volunteer leadership grass roots network and our generous supporters to do a remarkable amount of work to deliver on our mission of being “The Unifying Voice for Advertising”. Read More

AAF National News

Omaha Advertising History The 1950’s and 60s

With TV emerging, advertisers had a whole new medium through which to sell their goods and services. On the national scene, Kenyon & Eckhardrt, which would later merge with Omaha’s own Bozell & Jacobs, made Lincoln-Mercury synonymous with the Ed Sullivan Show. Locally, Bozell & Jacobs lined up Arthur Godfrey as Mutual of Omaha’s pitchman. B&J also won the rights to handle the national TV advertising program for Serta, a countrywide association of mattress manufacturers. Read More

AAF National News

New AAF Board Appointments Announced

WASHINGTON DC, JUNE 8, 2020—The American Advertising Federation (AAF) today announced that Lynn Lewis, US CEO of UM Worldwide will serve as Chair of the National Board of Directors, July 1, 2020 through June 30, 2021. Tiffany R. Warren, Senior VP, Chief Diversity Officer at Omnicom Group and Founder & President, at ADCOLOR, will serve alongside Lewis as the Vice Chair of the Board. Melanie Mitchem, SVP, Global Communications & PR at FCB Global will serve as the Chair of the Mosaic Council Executive Committee during this time. Read More

AAF National NewsPress Releases

AAF National Government Report May 2020

As anticipated, Maryland Governor Larry Hogan (R) vetoed the digital ad tax passed by the General Assembly. The Assembly is expected to try to override the veto when it returns. Normally, the body would have reconvened in late May but did not because of the COVID-19 pandemic. The next session has not been scheduled and could be delayed until the Fall or next year pending the state of the health crisis. AAF Baltimore, AAF DC and the Maryland/Delaware/District of Columbia Press Association released a joint statement praising the Governor’s action. Read More

AAF National NewsLegislative Issues

AAF National Government Report April 2020

On April 24, Michigan Governor Gretchen Whitmer (D) issued an Executive Order that among other things, rescinded the advertising ban included in a previous order. The previous Executive Order addressing the COVID-19 crisis in her state sparked a well-covered protest because of the stay-at-home provisions included in the order. The order also included language that impacted advertising. Read More

AAF National NewsLegislative Issues

AAF Education Services: Connecting from Home

Just like our professional members, advertising students have been forced into a new normal over the past month. Campuses have shut down, classes are online, and some job and internship offers have been revoked. As they’re looking to continue to expand their education and skills in this challenging time, AAF students need a professional network now more than ever. Read More

AAF National News

ADMERICA 2020 Adjusted

ADMERICA Adjusted and goes virtual for 2020 conference.
Paramount to us is the health and safety of our members. In light of the critical health situation surrounding COVID-19, we have had to ADJUST this year’s annual conference, ADMERICA, making it a virtual experience. AAF will continue to host as many meetings, club leadership, awards and recognition sessions online that we can. Read More

AAF National News

We Are Here For You | Resources

As we all continue to grapple with the effects of the Coronavirus (COVID-19) AAF national partners have stepped up to provide resources so that we stay informed, stay safe, and stay productive. Below, you will find information on financial support for small businesses; tips on working from home; and content to promote social-distancing. Read More

AAF National NewsAAFO News

Small Business Loans in the CARES Act

Join AAF national members for a discussion about emergency small business loans contemplated in the new CARES Act legislation, including who qualifies, how to apply, and considerations for small business lenders. Presented by Venable LLP and the Association of Corporate Counsel. Read More

AAF National News

AdMuse March 2020

AAF Omaha is YOUR club and your advocate for a host of advertising industry-related issues. As one of a network of nearly 200 American Advertising Federation (AAF) clubs across the United States, we belong to something bigger than ourselves that is both dynamic and meaningful. Read More

AAF National NewsAdMuse Archives

AAF Government Report | September 30, 2019

The AAF protects and promotes advertising at all levels of government through grassroots activities. Our nation-wide network monitors advertising-related legislation on local, state and federal levels. We put our members face-to-face with influential lawmakers while encouraging self-regulation as a preemptor to government intervention, when appropriate of course. Read More

AAF National NewsLegislative Issues

AAF National Leadership Elected

WASHINGTON DC, July 8, 2019—The American Advertising Federation (AAF) today announced that Tara Walpert Levy, Vice President of Agency and Brand Solutions at Google will serve as Chair of the National Board of Directors, July 1, 2019 through June 30, 2020. Lynn Lewis, US CEO at UM Worldwide, will serve alongside Levy as the Vice Chair of the Board during this time. Read More

AAF National NewsPress Releases

AAF Government Report | June 28, 2019

Federal “Do Not Track” Bill Introduced
Multiple federal privacy bills have been introduced, including a recent one by Sen. Josh Hawley, R-Mo., that would establish a Do Not Track registry for online data collection similar to the Federal Trade Commission’s Do Not Call list which allows people to say they do not want to receive telemarketing calls. The bill would allow consumers to opt out of companies collecting data beyond what is “necessary” for the services to run. Read More

AAF National NewsLegislative Issues

Ithaca College Named Winner of AAF’s 2019 NSAC Competition

WASHINGTON DC, June 11, 2019— Wienerschnitzel and the American Advertising Federation (AAF) are pleased to announce that Ithaca College is the winner of the AAF’s 2019 National Student Advertising Competition (NSAC). As the official corporate sponsor/client of the competition, Wienerschnitzel provided a “real-world” marketing challenge to over 2,000 advertising and marketing college students nationwide. Read More

AAF National NewsPress Releases

2019 Mosaic Award Winners Announced

WASHINGTON DC, April 8, 2019— Today, the American Advertising Federation (AAF) announced the 2019 Mosaic Awards honorees, who will be recognized for their unwavering commitment to inclusion and for offering a voice to multicultural communities. Each year, the AAF receives entries from companies and agencies across the country that are reviewed and judged by senior industry leaders. This year, actor James Lesure, along with TBWA/Chiat Day’s Chief Diversity Officer, Doug Melville will join forces to host and celebrate the 2019 winners during the Mosaic Awards in Hollywood, Florida on June 6, 2019. Read More

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