Hello! I am Shiletha Snoddy. I’ve been the media director at SKAR Advertising since 2015, I’m fortunate to work with an amazing team, and I love what I do! I’ve been a member of AAF Omaha off and on since 2000. Spending time with my husband and kids makes me happy. I love blasting ’60s and ’70s soul music on Saturday mornings while I make breakfast, and I am proud to say that my 11- and 7-year-old know more Motown hits than most children their age.
Favorite AAF event to attend?
I love the monthly luncheons. I always learn something new and it’s great networking with others in the industry that I don’t regularly get to connect with.
What is your passion in life?
This might sound like a cliché, but I am truly passionate about helping others. I enjoy sharing lessons I’ve learned with others and watching them blossom as a result. I also volunteer at my church and other organizations that are near and dear to me. So many have helped me along the way, I just try to pay it forward.
What was your first job?
Baker’s Supermarket. Paper or plastic? There was a three-day training on customer service and the art of bagging groceries. I still use what I learned.
Have you ever had an “Ah-ha!” moment in your career? Explain.
Yes! Years ago, I was going into my first new business pitch and I was very nervous. My boss at the time said, “You have prepared well and you know more about media than any other person in that room. Now go in there and act like it!” I have not looked back since that day!
Cats or dogs?
Dogs – they’re loving and loyal.
