2023-2024 Public Service Campaign
Omaha Academy of Ballet
The Omaha Academy of Ballet. Renowned for its dedication to the arts, the Academy has taken a step further in its mission by providing dance instruction and education to Omaha Public Schools’ elementary students, free of charge. This commendable program opens the doors of opportunity to students facing socio-economic barriers, offering them beginning ballet classes within the familiar and safe confines of their home schools. It is a testament to the Academy’s commitment to making the arts accessible and enriching for all, regardless of their backgrounds.
In light of this noble mission, our team was thrilled to assist The Omaha Academy of Ballet with a significant endeavor—a comprehensive rebrand. The initiative was not just about refreshing the Academy’s visual identity; it was about amplifying its core values and extending its reach to even more communities in need. Our collaboration aimed to spotlight the Academy’s dual role as a beacon of cultural excellence and a champion for social equity in arts education.
By embarking on this rebranding project, we sought to create a narrative that resonates with both long-standing patrons and new audiences, highlighting the Academy’s heritage as well as its innovative programs that break down socio-economic barriers. This partnership underscored our committee’s dedication to leveraging our expertise for the benefit of organizations that are making a tangible difference in people’s lives, setting a new chapter for The Omaha Academy of Ballet—one that is marked by growth, inspiration, and an unwavering commitment to community service.
2022-2023 Public Service Campaign
Partnership 4 Hope
Partnership 4 Hope (P4H), an exceptional non-profit organization dedicated to aiding young adults transitioning out of the foster care system through mentorship and helping with living arrangements. Their remarkable efforts align with our commitment to effect positive change in our community. By working closely with Partnership 4 Hope, we strive to amplify their mission, enhance public
engagement, and reinforce their initiatives to empower these young adults as they navigate the challenges of independent living and build bright, hopeful futures.
In our collaboration with Partnership 4 Hope, they had expressed a pressing need for a comprehensive
rebranding and a new website to effectively communicate their mission and expand their outreach. Recognizing the importance of a strong brand identity and a user-friendly online presence, AAF Nebraska eagerly lent our expertise in these areas. Our talented team of professionals worked closely with P4H to develop a distinctive brand and a highly functional website, designed to resonate with their target audience, showcase their impact, and ultimately, support their vital work in transforming the lives of young adults who have aged out of foster care.
2021-2022 Public Service Campaign
Refugee Empowerment Center
The Refugee Empowerment Center assists refugees who are transitioning from their own culture to American life. They focus on helping refugees live and work productively, further their education, and achieve a better life for themselves and their children.
Their goal is to empower refugees to integrate into their new homes and obtain the skills necessary for economic self-sufficiency. REC is grateful to the Omaha community for uniting with us in solidarity to support refugees in becoming healthy and successful members of the community we share.
In 2020-2021, the AAF Omaha Public Services Committee partnered with the Refugee Empowerment Center (REC). The REC assists in resettling refugees as they transition from vastly different backgrounds to American life. Through numerous programs, REC helps refugees obtain skills to become self-sufficient and successful members of the community.
AAF Omaha’s Public Service Committee’s partnership with REC focused on growing their Refuge Candle business. The Refuge Candles are hand-made by REC clients, and their sales directly support refugees in Omaha and REC’s mission. The PSA Committee also felt that the growth of this business would bring more awareness to REC’s efforts as they work to help clients achieve a better life for themselves and their children.
The PSA will be filming and producing a video project that specifically highlights the candle business and the Refugee who make the candles, as well as redesigning their e-commerce site. The production project will tell the Refuge Candle story and bring awareness to the business. The website redesign will create a better user experience and drive future and return traffic to the site.
To learn how you can further support the REC, visit their website at https://refugeeempowerment.org/
