Join the American Advertising Federation and the agencies, advertisers, media companies and individuals who are championing diversity & inclusion in our industry through pioneering creative, organizational initiatives and media content!
The Mosaic Awards will be held duringon June 6th in Chicago. Read More
AAF Omaha and AAF Lincoln team up each year to host a Legislative Meet & Greet with Nebraska State Senators in the capitol of Lincoln to speak with state representatives about issues important to the advertising community. This year’s event was held on February 7th and featured a brief presentation from Ryan Horn, AAF Omaha Legislative Team Member, about the role advertising plays in cultivating a creative Nebraska, and Andy Roback the CEO of Flood Communications who talked about the role his television and radio stations play across the state of Nebraska in supporting young people in rural communities with interests in broadcasting and advertising. Read More
AAF National NewsLegislative Issues
The AAF SmartBrief is an opt-in email news service available to the industry and delivering the most essential advertising news of the day. By hand selecting only the critical industry news from hundreds of media sources and condensing it into a succinct, easy to read e-mail, AAF SmartBrief will save you time and keep you informed. AAF SmartBrief’s nearly 30,000 readers rave about this must-have news source. Read More
AAF National NewsAAFO News
The Mosaic Career Fair gives you the opportunity to
meet with motivated students from our network who
can bring enthusiasm and new ideas to your team
through internships and full-time positions. Read More
The American Advertising Federation has partnered with Office Depot to bring you a national discount program. Read More
AAF National NewsAAFO News
Don’t miss this unique opportunity to be recognized and celebrated by a national audience of the very best in advertising and media at the Mosaic Awards taking place June 7 in Chicago. Read More
AAF National NewsDiversity in Advertising
The U.S. Congress keeps moving ahead on comprehensive tax reform. The House has passed their version of reform and the Senate is currently debating their version with amendments being offered and voted on. Neither bill includes any limitations on the full current year deduction for advertising expenses as a normal and necessary business expense. This is very good news for consumers and the advertising industry. However, it is still possible that the advertising deduction issue could be raised before tax reform is finished. Read More
AAF National NewsLegislative Issues
The advertising industry must stay vigilant. I urge all AAF members to contact their Senators and urge them to oppose any effort to limit the full deduction for advertising expenses. If your Senator or Representative signed either the Boozman-Baldwin or Engel-Yoder letters I encourage you to contact their offices and thank them for supporting the advertising industry. These elected officials took a stand on our industry’s behalf and their support should be acknowledged. Read More
AAF National NewsLegislative Issues
House Ways and Means Committee Chairman Kevin Brady, R-Texas, plans to release comprehensive tax reform legislation on Wednesday, November 1. According to the previously released United Framework for Fixing Our Broken Tax Code, the corporate tax rate will be lowered to 20% and many special exclusions and deductions will be repealed or restricted. The Chairman has not said which deductions would be limited, or more specifically, whether the advertising deduction will be targeted. Read More
AAF National NewsLegislative Issues
Time is getting short. The time for you to act is now! Congressional tax writers are discussing the specifics of the tax reform bill “ including a possible tax on advertising” this week. If your Representative is a member of the House Ways and Means Committee, or one of your Senators is on the Finance Committee, I implore you to contact them now and urge them to oppose any effort to change the tax status of advertising. Read More
AAF National NewsLegislative Issues
As you may or may not already be aware, there is an effort underway by Congressional Leadership to enact tax reform. Removing the tax deductibility of advertising expenses is one of the measures currently being considered. Read More
AAF National NewsAAFO NewsLegislative Issues
Senior Congressional and Administration officials have released their Unified Framework for Fixing our Broken Tax Code. The so-called “Big 6″(Treasury Secretary Steven Mnuchin, National Economic Council Director Gary Cohn, House Speaker Paul Ryan, House Ways and Means Chairman Kevin Brady, Senate Majority Leader Mitch McConnell and Senate Finance Chairman Orrin Hatch) have been negotiating the details of the plan for weeks. Read More
AAF National NewsLegislative Issues
According to prior reports, Senate talks on tax reform have been centered on a framework similar to the plan introduced in 2014 by former Ways and Means Committee Chair Dave Camp, R-Mich. That plan called for lowering the corporate tax rate to 25 percent while eliminating many tax preferences and deductions, including limiting the federal deduction for advertising expenses to 50% in the current year with the remaining 50% amortized over ten years. A similar plan was introduced at the same time in the Senate by then Finance Committee Chair Max Baucus, D-Mont., although the amortization schedule in the Senate plan was for five years. There has been no indication that the advertising deduction is currently under consideration. Read More
AAF National NewsLegislative Issues
Join AAF on November 2nd for the Advertising Hall of Achievement. Read More
AAF National News
In an effort to help companies act on commitments to diversity and inclusion, the American Advertising Federation’s (AAF) Mosaic Center is launching #DiversityInAction, 20 days of actionable practices designed to increase recruitment, recognition and leadership opportunities for multicultural professionals and to encourage the industry to portray multicultural communities in a realistic way. Read More
AAF National NewsDiversity in AdvertisingPress Releases
WASHINGTON DC, June 23, 2017—The 2017 Club Achievement Award winners were announced at the Salute to Achievers Luncheon on June 10 as part of ADMERICA, the American Advertising Federation’s (AAF) national conference, in New Orleans. The AAF awarded 37 of the AAF member clubs across eight categories of entry.
The AAF’s Club Achievement Competition is designed to recognize outstanding accomplishments of its affiliated advertising clubs, showcasing the programs and projects its professional member clubs undertake each year. It was established to honor significant contributions to the AAF network of professional advertising clubs and to encourage excellence in areas of club operations that strengthen the AAF’s member clubs. Read More
WASHINGTON DC, June 28, 2017—Partnering with another global, iconic brand, the American Advertising Federation (AAF) is excited to announce Ocean Spray Cranberries, Inc. as the corporate sponsor for the 2018 National Student Advertising Competition (NSAC).
The 2018 NSAC will require each AAF college chapter team to develop a written, integrated marketing campaign proposal and a 20-minute presentation in response to a real-world advertising challenge facing Ocean Spray. Read More
NEW ORLEANS, LA, June 10, 2017—Charged with generating excitement and buzz in the frozen foods category while making the Tai Pei brand more relevant to younger millennial consumers, Johnson & Wales University’s insights and creativity pushed the team past seven competing groups to win the 2017 National Student Advertising Competition (NSAC). The competition, hosted by the American Advertising Federation (AAF), took place during its annual conference, ADMERICA, in New Orleans, LA. Read More
AAF National NewsPress Releases
2017 Advertising Hall of Achievement Inductees Announced
The American Advertising Federation (AAF) to Recognize Top Executives from Beats by Dr. Dre, BBDO SF, JP Morgan Chase, Kimberly-Clark, STORY, Twitter and UM/J3 Read More
With over 40,000 entries across the country, the American Advertising Awards are the world’s largest and statistically the toughest advertising competition. The competition represents the true spirit of creative excellence by recognizing all forms of advertising and cultivates the highest creative standards in our industry. Read More
AAF National NewsAAFO NewsPast Event RecapsPress Releases
WASHINGTON, DC, June 9, 2017—The American Advertising Federation (AAF) today elected its new Board Leadership and Directors in conjunction with its annual national conference, ADMERICA, in New Orleans, LA. The new leadership will serve during the 2017–2018 year, beginning July 1, 2017 through June 30, 2018 and includes leaders from the most well-known and well-respected brands, media companies and agencies spearheading the advertising industry. Read More
AAF National NewsPress Releases
The House Ways and Means Committee held the first 2017 hearing on tax reform on May 18. The focus of the hearing was on how tax reform would grow the economy and create jobs. The hearing was a first step in what is expected to be, at best, a very long process. Read More
AAF National NewsLegislative Issues
Teri Hamburger, Executive Director of the American Advertising Federation Omaha (AAF Omaha), was named the 2017 recipient of the Betty Riehl Excellence in Service Award earlier this month recognizing her longstanding commitment and service to AAF. Read More
AAF National NewsAAFO NewsPress Releases
On April 3, 2017, President Donald Trump signed a congressional resolution preventing the Federal Communications Commission from implementing broadband privacy rules approved under the previous administration. Read More
AAF National NewsLegislative Issues
AAF’s Advocacy and Action: Advertising Day on the Hill is less than a month away. This exciting event will be held on Thursday, March 30 with a pre-conference dinner on Wednesday evening, March 29. AAF’s Day on the Hill is the time for the advertising industry’s grassroots to be heard. Read More
AAF National NewsLegislative Issues
WASHINGTON, DC, January 31, 2017—Companies and individuals who have demonstrated an unwavering commitment to inclusion in 2016 with dynamic and impactful creative campaigns, organizational initiatives and media content will be recognized at the American Advertising Federation’s (AAF) 2017 Mosaic Awards. Read More
AAF National NewsDiversity in Advertising
AAF’s Advocacy and Action: Advertising Day on the Hill is fast approaching. This exciting event will be held on Thursday, March 30 with a preconference dinner on Wednesday evening, March 29. AAF’s unique strength in Washington, DC is as a grassroots organization and the Day on the Hill is a time for those grassroots to be heard. Attendees will be briefed on the issues by policy experts, hear from lawmakers and regulators and walk the Halls of Congress delivering the advertising industry’s message. Read More
AAF National NewsLegislative Issues
Kerry Heinrich from H&A Media and her team took home the Bowl-A-Rama traveling trophy for highest average team score for the second year in a row. Team members included Kerry, Diane Mumford, Tom Hoffman, Tiffany Yakes-Starr and Jim Starr. Read More
AAF National NewsPast Event Recaps
June 7-10, 2017 | New Orleans
ADMERICA is the American Advertising Federation’s national conference on advertising where our industry comes together for education, inspiration, innovation, collaboration and celebration. Read More
On October 27, the Federal Communications Commission (FCC) approved new privacy rules for broadband service providers. In early October, FCC Chairman Tom Wheeler released a Fact Sheet regarding the Commission’s previously released Notice of Proposed Rulemaking that made dramatic and unprecedented changes to the Notice. Read More
AAF National NewsLegislative Issues
150 schools from across the country slated to compete by developing a winning advertising campaign for Ajinomoto Windsor’s Tai Pei Frozen Asian Entrées and Appetizers.
WASHINGTON, DC, August 22, 2016—The American Advertising Federation (AAF) is excited to announce its partnership with Ajinomoto Windsor, Inc. (AWI) as the 2017 sponsor of the National Student Advertising Competition (NSAC.) AWI has 14 brands and product lines in its portfolio and is one of the largest producers of ethnic frozen foods, including Tai Pei Frozen Asian Entrées and Appetizers. Read More
AAF National NewsPress Releases
Now accepting applications for the most promising multicultural students program Read More
AAF National NewsDiversity in Advertising
We had a fantastic year last year and reached our goal of 200 professional members. Now the membership committee has their eyes set on 250. It’s a big goal and we need your help to achieve it. Though recruiting is an important task for the membership committee, it’s equally important for all of you to spread the word as well. We ask you continue to ask family, friends, colleagues, business associates and community members to join AAF Omaha. Read More
AAF National News
The House of Representatives Republican leadership has released its Blueprint for tax reform. While the Blueprint does not specifically mention the tax treatment of advertising, it does offer some clues. Read More
AAF National NewsLegislative Issues
The American Advertising Federation Omaha (AAF Omaha), a professional organization of advertising agencies, marketers, media, academia and public relations practitioners, won several national American Advertising Federation (AAF) awards including first place in the categories of Public Service, Club Operations and Membership; second place in Advertising Education, Diversity and Government Relations. Awards were presented during the national American Advertising Federation annual conference ADMERICA June 4-7, 2016 in Anaheim, California. AAF Omaha was named AAF’s Division III Club of the Year and Amanda Peterson was named Division III President of the Year. Read More
AAF National NewsAAFO NewsPress Releases
AAF has joined with a broad group of industry allies to comment on the Federal Communications Commission Notice of Proposed Rulemaking (NPRM) on privacy issues. If adopted, the NPRM would insert the FCC into an area of regulation that has largely been the province of the Federal Trade Commission. Read More
AAF National NewsLegislative Issues
The American Advertising Federation (AAF) to Recognize Top Executives from Fox Networks Group, HBO, Pandora, Time Inc., Visa Inc., Wieden+Kennedy and YouTube
WASHINGTON, D.C., Jun. 1, 2016—The Advertising Hall of Achievement’s distinguished Council of Judges elected seven industry superstars for induction into the Advertising Hall of Achievement Class of 2016. Leaders from Fox Networks Group, HBO, Pandora, Time Inc., Visa Inc., Wieden+Kennedy and YouTube will be honored at the 24th annual induction ceremonies and luncheon on Tuesday, November 15, at Cipriani 42nd Street in New York City. Read More
AAF National News
According to a new study published in the journal Obesity, rates of childhood obesity in the United States haven’t declined in any age group for the past 15 years. The researchers say they used the most recent CDC National Health and Nutrition Examination Survey data to study childhood obesity rates from 1999 to 2014, and concluded there hasn’t been a significant drop—even among children Read More
AAF National NewsLegislative Issues
NEW YORK, NY, Apr. 11, 2016—The American Advertising Federation (AAF) announced the election of four new members to its Board of Directors earlier today. The announcement was made in conjunction with one of the industry’s most prestigious events, the Advertising Hall of Fame induction ceremonies and gala dinner, which is being held at the Waldorf Astoria New York. Read More
AAF National NewsPress Releases
Gap Kids is finding itself in a swirl of controversy for an ad that some on Twitter are saying projects a racist subtext. Read More
AAF National NewsAAFO NewsDiversity in Advertising
Some major public policy changes threaten to greatly impact our industry
this year as reported in late December by the Wall Street Journal. Read More
Join the AAF for an evening of celebration of the best multicultural advertising and media from the past year at the 2016 Mosaic Awards. Read More
AAF National NewsDiversity in Advertising
In case you missed it, Hayley Goleniowska of Huffington Post United Kingdom, posted a column titled ‘Diversity and Inclusion: Ads That Shape Society’. Read More
AAF National NewsAAFO NewsDiversity in AdvertisingIn Case You Missed It
February News: Ad 2 KC, Call for Speakers, Bart Cummings Nominations Read More
AAF National News
Want to create a more inclusive advertising industry?
Join the Mosaic
Visionaries Council Read More
January News: Women’s Leadership Panel, Club Achievement, American Advertising Awards, Digital Conference Read More
AAF National News
In case you missed it, view the video in which Homer Simpson buys YouTube ads for his small business, Mr. Plow. Read More
AAF National NewsAAFO NewsIn Case You Missed It
Don’t Miss Out:
Enter the American Advertising Awards!
Local competitions are open and now accepting entries for the 2015-2016 American Advertising Awards. Find your local competition here and access the Rules and Categories for Professionals and Students here. If you have any questions regarding the entry or competition process, please contact Sara Yoskoski at syoskoski@aaf.org or at (202) 898-0089. We hope your 2016 is full of many Gold and Silver ADDY Awards!
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AAF’s AdCamp is a one-week program that shows high school students the many facets of advertising. Not only will students learn from industry experts, they will apply what they learn by creating an advertising campaign. Read More
AAF National News
